Gojo recently launched a new bio-based formula made with a 2-in-1 moisturizing lotion to expand the brand's presence as a leading hand sanitizer company in the market.
The new Purell formulas, dubbed the Purell Advanced Hand Sanitizer Naturals Foam and the Purell Advanced Hand Sanitizer 2-in-1 Moisturizing Foam, respond to new consumer needs. "After 75 years of developing hand hygiene products, we know that formulation is vital when it comes to alcohol-based hand sanitizer—and I think consumers have realized, and experienced, that more than ever over the past two years," as Dawn Yeomans, Purell hand hygiene expert explains. The first formula is made with 91% bio-based content. The second is designed to rejuvenate the skin with antioxidant ingredients.
Bio-Based Moisturizing Hand Sanitizers
Gojo Created a Plant-Based Foaming Purell Formulation
Trend Themes
1. Bio-based Hand Sanitizers - Companies can explore developing bio-based hand sanitizer formulas that are sustainable and respond to consumer needs.
2. Moisturizing Hand Sanitizers - Expanding hand sanitizer formulation to incorporate moisturizing properties can cater further to consumer needs.
3. Antioxidant Ingredients in Hand Sanitizers - Creating hand sanitizer formulas with antioxidant ingredients can be a key differentiator in the market and set a new standard for hand hygiene.
Industry Implications
1. Personal Care - Personal care companies can incorporate bio-based formulas, moisturizing properties, and antioxidant ingredients into their hand sanitizer products to meet consumer needs and stand out in the market.
2. Eco-friendly Products - Companies that specialize in eco-friendly products can explore developing bio-based hand sanitizer formulas to cater to consumers looking for sustainable options.
3. Pharmaceuticals - Pharmaceutical companies can create hand sanitizer products that incorporate antioxidant ingredients and meet the growing demand for hand hygiene products that offer skin benefits.