In time to celebrate World Gin Day on June 10th, Gin Mare created a series of alcoholic ice creams that it referred to as 'Gindaes.'
Perfect for consumers who love a good gin and tonic, the refreshing treats feature a range of different flavor notes that balance out the alcohol for a complementary but unique taste. For example, some of the Gindaes offered were topped with gin-soaked orange peels, crystallized rosemary, dried olives, botanical brittle, or a savory wafer.
In order to make the flavorful ice creams exclusive to those looking to celebrate World Gin Day, Gin Mare partnered with The Hoxton in Shoreditch. London, to offer the treats from June 9th until the 11th.
Gin-Infused Ice Creams
Gin Mare's 'Gindae' Was Made in Honor of World Gin Day
Trend Themes
1. Alcoholic Ice Cream - There is an opportunity for disruptive innovation in the creation of unique and unexpected flavors of alcoholic ice cream.
2. Gin-inspired Desserts - There is potential for disruptive innovation in developing a range of gin-infused desserts beyond ice cream, such as cakes, pastries, and cookies.
3. Collaborative Partnerships - Opportunity for disruptive innovation lies in collaboration between alcohol brands and hospitality venues to create exclusive and limited-edition offerings.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore the creation of alcoholic ice cream and expand the use of alcohol in desserts.
2. Hospitality - The hospitality industry can capitalize on collaborative partnerships with alcohol brands to offer unique and limited-edition products to attract customers.
3. Alcohol - The alcohol industry has the opportunity to innovate by expanding into the dessert market with gin-infused products.