The new Germany soccer kit will be worn by the reigning soccer world champions at the Euro 2016 tournament. Germany goes into the tournament keen to prove their status as the world's best soccer team, and the players will be adorned with kits that convey their clean and confident style of play.
The kit comprises a white jersey with black shorts and socks which is reminiscent of all the different successful generations of the national team. The front of the jersey features a so-called "success bar code" graphic that depicts the titles and successes of the team at previous world and European championships.
This Germany soccer kit was best described by national tea representative Oliver Bierhoff: "The jersey stands for the way we would like to see the team play during the EUROS in France: focused, straight forward, efficient."
Crisp Soccer Collections
The New German
Trend Themes
1. Clean and Confident Soccer Kits - Opportunity to design innovative soccer kits that convey a team's style of play and showcase their achievements.
2. Success Bar Code Graphics - Chance to create visual representations of a team's titles and successes on their jerseys.
3. Efficiency-focused Teamplay - Potential to develop strategies and tactics that prioritize focus, directness, and efficiency in soccer games.
Industry Implications
1. Sports Apparel - Disruptive innovation opportunities in designing and manufacturing soccer kits with unique graphics and styles.
2. Graphic Design - Opportunity to create advanced visual representations, such as success bar codes, for team jerseys and other sporting merchandise.
3. Sports Strategies and Tactics - Chance to devise new approaches that prioritize efficiency and directness in team sports such as soccer.