Trend Hunter's Innovation eLearning YouTube videos delve into Generation X Micro-Generations and how this generation continues to influence the modern-day consumer. Born between 1965 and 1981 is Generation X, a generation described as former latchkey children who, as teenagers, adhered to pop culture and played a significant role in captivating the world via the internet. The age range of Gen Xers is 45 to 53. They number 40 million in the US and 900 million worldwide. Generation X was raised by the television, played a role in changing the family dynamic, and are very self-sufficient.
Trend Hunter's Micro Saving insight is all about apps and services that allow members of Generation X to enjoy the life that they worked hard for and also be able to pay off whatever small debt they may have in their names. Sadly, Generation X still has to work as hard as they did when they were young adults, and the majority do not have much contributed to their retirement funds. What could you do to boost Gen X employees' sense of accomplishment in your organization? And how could you make better use of your Generation X workers' rebellious nature?
For more on Generation X Micro-Generations, check out Trend Hunter's free 2023 Trend Report.
Generation X Micro-Generations
Trend Hunter's Innovation eLearning Series Dives Into Generation X
Trend Themes
1. Micro Saving - Apps and services that help Generation X save and pay off debt create disruptive innovation opportunities in financial technology (FinTech).
2. Organizational Accomplishment Boosters - Developing strategies to boost the sense of accomplishment of Generation X workers creates disruptive innovation opportunities for leadership and professional development industries.
3. Leveraging Rebellious Nature - Identifying ways to harness the rebellious nature of Generation X workers presents disruptive innovation opportunities for human resources and organizational behavior industries.
Industry Implications
1. Financial Technology (fintech) - Developing apps and services to support the micro-saving habits of Generation X presents disruptive innovation opportunities in FinTech.
2. Leadership and Professional Development - Creating strategies to boost the sense of accomplishment of Generation X workers creates disruptive innovation opportunities in the leadership and professional development industries.
3. Human Resources and Organizational Behavior - Identifying ways to leverage the rebellious nature of Generation X workers presents disruptive innovation opportunities in human resources and organizational behavior industries.