Art Made of Nails

DaVinci Portrait

Artists help make the world a more beautiful place. Innovative artists can do this using about any medium - paint and canvas, chalk and blacktop, and in this case, nails and wooden boards. The artist pictured here creates his masterpieces by pounding nails into a board at varying depths to recreate well-known paintings. The contrast of heights produces shadow and a dull shimmering work of art.

Implications - In today's society, many consumers find themselves attracted to products and concepts that boast contrasting or juxtaposing qualities. They relish in the fresh perspective and new experiences such products may potentially generate. For this reason, businesses and companies will benefit by finding interesting ways to use a product or item that they already produce or posses, they will get exposure to fresh consumer markets.
Trend Themes
1. Nail Art - Creating art by pounding nails into a board at varying depths is gaining popularity as a unique art form.
2. Contrast Design - Consumers are attracted to products that boast contrasting or juxtaposing qualities, providing an opportunity for businesses to showcase their products in innovative ways.
3. Unique Art Forms - Consumers are drawn to unique and unconventional art forms that offer a fresh perspective, leading to an opportunity for artists to explore unconventional materials to create art.
Industry Implications
1. Art Supplies - Art supply companies have an opportunity to expand their products and sales by offering unconventional materials for artists to create art.
2. Interior Design - Interior designers can use nail art as a unique and interesting feature for their designs, creating a distinctive visual appeal.
3. Home Decor - Home décor companies could create nail art pieces for consumers who are looking for unique and unconventional decoration for their homes.

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