This summer, global company Starbucks creates a fusion drink that appeals to both the East and the West. The new Frappuccino offering boasts a mixture of two beloved Japanese and American desserts — matcha and s'mores. The new one-of-a-kind fusion drink will definitely challenge the consumer's taste buds. The mixture boasts "a bittersweet base of green tea and non-fat milk." The toppings feature the American-inspired snack — graham crackers, marshmallows and brownie bits are sprinkled on top of the whipped cream. Finally, the Frappuccino is complete with a chocolate drizzle.
Starbucks' fusion drink offering will be available in locations across Japan starting next week. Hopefully, there will be a global release of the Matcha S'Mores Frappuccino, since the culturally experimental drink is largely interesting both in taste and in concept.
Refreshing Cultural Fusion Drinks
Starbucks' Frappuccino Fuses Beloved American & Japanese Snacks
Trend Themes
1. Cultural Fusion Drinks - Creating fusion drinks that combine elements from different cultures can attract a diverse customer base and offer unique taste experiences.
2. Matcha and S'mores Fusion - Mixing beloved Japanese matcha with American s'mores flavors presents an opportunity to tap into the popularity of both cultural preferences.
3. Challenging Consumer's Taste Buds - Introducing one-of-a-kind fusion drinks that push the boundaries of taste can attract adventurous consumers seeking new and exciting flavor experiences.
Industry Implications
1. Beverage Industry - The beverage industry can capitalize on the trend of cultural fusion drinks by creating innovative combinations that appeal to a global audience.
2. Food Industry - The food industry can explore fusion desserts and snacks by combining popular elements from different cultures, providing unique and exciting taste experiences for customers.
3. Hospitality Industry - Hotels, cafes, and restaurants can incorporate cultural fusion drinks into their menus, attracting customers who are interested in trying new and innovative flavor combinations.