Reebok introduces a new tonal iteration of its signature Instapump Fury OG sneaker model and it features a prominent purple finish. The drop celebrates the model's 25th anniversary and contributes to the ongoing tonal releases that occurred throughout the year thus far.
The model made its debut in 1994, designed by Steven Smith -- it originally had a citron rubber outsole. The latest drop features a silhouette that has a rounded toe, cut-out panels on the sides, sitting on the brand's Pump technology and the comfortable cushioned foundation. The uppers feature a dark purple color as the base, overlayed with black and white detailing through the midsoles, branding, and at the rear. The grape colorway is now available at Reebok Japan including atmos and UNDEFEATED.
Grape-Inspired Sneaker Colorways
Reebok's Instapump Fury OG Sneakers Arrive in Purple
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Industry Implications
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