Preparing raw meat isn't one of the most popular parts of cooking, so the PERDUE Fresh Cuts are positioned as a new lineup of products to help eliminate this step altogether.
The products come in three varieties including 'Chicken Breast Strips,' 'Diced Chicken Breast' and 'Thin Sliced Chicken Breast,' which can be tossed directly into a pan or recipe. This could save up to 30 minutes for chefs when it comes to preparation and eliminates the need to handle raw meat, which could prevent contamination of surfaces.
The PERDUE Fresh Cuts chicken have been packaged in a leakproof packaging that can be easily stored in the fridge or freezer to ensure it's as fresh as possible when it's time to use it.
Conveniently Prepared Chicken Breasts
PERDUE Fresh Cuts Require Minimal Preparation to be Cooked
Trend Themes
1. Conveniently Prepared Meats - Opportunity for other companies to introduce pre-prepared meat products to eliminate preparation time for the consumer.
2. Leakproof Packaging - Opportunity for packaging companies to innovate designs which keep meats fresh and remove wastage or contamination risks.
3. Plant-based Chicken Alternatives - Opportunity for vegan and plant-based meat companies to introduce non-animal based alternatives in pre-prepared and quick-cook formats.
Industry Implications
1. Food Manufacturing - Opportunity for companies to automate food preparation and packaging in order to support production of pre-prepared food as a growing market.
2. Packaging Manufacturing - Opportunity for packaging companies to design new packaging solutions that prevent food wastage and support freshness during storage and transport.
3. Vegan and Plant-based Foods - Opportunity for plant-based meat companies to innovate on quicker pre-prepared alternatives for chicken recipes to meet growing consumer demand.