In an increasingly unstable job market with a growing focus on contract, part-time and volatile work opportunities, side hustles have become an important part of many young workers' livelihoods, and it is this particular demographic that the new Hyr job app aims to target.
Launched in Canada, the Hyr job app is specifically designed to help people find second jobs or extra shifts to augment their income and enable them to make some extra cash on the side. The app also allows workers and employers to rate each other in order to improve the app experience for everyone.
The current iteration of the app is largely targeted towards the hospitality and retail segments, which are well-suited towards quickly incorporating new hires without expansive training. But as younger workers increasingly embrace juggling multiple jobs, there's no doubt that the Hyr job app can expand into other realms.
Freelancer-Focused Job Apps
The 'Hyr' App Caters to People Looking for Side Hustles
Trend Themes
1. Side Hustle Boom - The rise of side hustles in an unstable job market creates opportunities for platforms like the Hyr job app to connect freelancers with flexible work opportunities.
2. Peer Rating Systems - The use of rating systems within job apps like Hyr presents an opportunity to improve the app experience for both workers and employers.
3. Multi-job Culture - As more young workers embrace juggling multiple jobs, there is potential for the Hyr job app to expand into other industries beyond hospitality and retail.
Industry Implications
1. Gig Economy Platforms - The Hyr job app is part of the larger trend of gig economy platforms that cater to freelancers and provide them with flexible work opportunities.
2. Hospitality - The current iteration of the Hyr job app is focused on catering to the hospitality industry, where there is a demand for short-term, flexible workers.
3. Retail - The retail industry, with its fluctuating demand and need for part-time workers, is one of the main industries that the Hyr job app targets.