Father's Day is just around the corner, leaving brands to celebrate in unique ways, and Wienerschnitzel is doing so by offering free sundaes to dads on Father's Day.
The indulgent treat is sure to make any child jealous as it features a vanilla base that's been infused with a chocolate syrup swirl. The base features the brand's Tastee Freeze soft-serve, and the chocolate syrup can be swapped out for strawberry or caramel, making for a highly personal treat. The sundae is finished off with whipped cream and a cherry, resulting in a delicious and nostalgia-inducing treat any dad is sure to love.
In order to receive the free dessert, all those eligible must prove their "dad-ship" by bringing in their child, showing a family photo or telling a funny family story.
Dad-Celebrating Sundae Offerings
Wienerschnitzel is Offering Dads Free Sundaes on Father's Day
Trend Themes
1. Father's Day Promotions - There is a growing trend of brands offering unique promotions to celebrate Father's Day, creating opportunities for businesses to develop creative and personalized promotions for dads in other industries.
2. Personalized Food Items - The trend of personalization in food continues to grow, providing opportunities for food and beverage businesses to offer customizable options and flavor combinations to attract customers.
3. Proof-of-identity Promotions - Brands are implementing creative ways for customers to prove their eligibility for promotions, opening up opportunities for businesses to develop unique and interactive ways to engage with customers during promotions across all industries.
Industry Implications
1. Food and Beverage - The customizable and personalized trend in the food and beverage industry presents opportunities for brands to offer unique and personalized options for customers.
2. Retail - Innovative promotions such as personalized and proof-of-identity promotions can be implemented in the retail industry to increase customer engagement and loyalty.
3. Marketing and Advertising - The trend of personalized and interactive promotions provides opportunities for businesses in the marketing and advertising industry to develop and execute innovative campaigns that capture the attention of customers.