If you still didn't think the Mortal Kombat franchise had enough gore, after getting the Freddy Krueger DLC, you'll surely have your fill of blood and guts. The classic horror villain is now downloadable content for the latest Mortal Kombat game, and you can expect his hedge clipper gloves to be utilized in the most brutal ways possible.
The Freddy Krueger DLC will put the nightmare-inducing serial killer into players' hands and he's got some pretty nifty Fatality moves. If summoning a furnace to burn your enemies isn't hardcore enough for you, I hope our paths never cross.
Implications - Pop culture crossovers are an effective marketing strategy because they broaden exposure of the franchises involved to different audiences while simultaneously reinvigorating consumer interest in the original products. A similar result can be achieved when corporations collaborate with other high-profile companies.
Downloadable Horror Villains
The Freddy Krueger DLC Puts the Nightmarish Foe into Mortal Kombat
Trend Themes
1. Pop Culture Crossovers - Creating partnerships and collaborations between different franchises to broaden exposure and reinvigorate consumer interest.
2. Downloadable Content - Providing additional game content as downloadable material to enhance the gaming experience.
3. Brutal Gameplay - Offering players the opportunity to engage in intense and violent gameplay experiences.
Industry Implications
1. Gaming - The video game industry can explore collaborations with popular franchises to create downloadable content and attract new customers.
2. Entertainment - The entertainment industry can leverage the popularity of characters and themes from horror movies to create crossovers and expand their audience.
3. Marketing - Companies can utilize pop culture crossovers as a strategy to reach new audiences and reinvigorate interest in their products or services.