Inspired by dreamlike realities, the Fred Perry Windows by Studio XAG posses a quality of unusual imagery that commands the attention of window shoppers.
The display is one that focuses on the collaboration between current Dior creative director Raf Simons and the preppy brand. A focal point of Simons' creations are detachable collars, which boast an appeal of customization. Keeping this in mind, StudioXAG created a storefront that not only capitalized on this delightful garment feature but also made it into a captivating storefront display.
Suspended collars create a contrast of color, texture and movement against the while background whilst a screen plays the season's fashion film. The Fred Perry Windows by Studio XAG is are dynamic display will excite window shoppers and entice consumers to experience the collection.
Surreal Suspension Storefronts
The Fred Perry Windows by Studio XAG Toy with Detachable Collars
Trend Themes
1. Dreamlike Storefronts - Creating immersive storefront displays that blur the line between reality and dream can captivate and retain the attention of window shoppers.
2. Customizable Merchandise Displays - Designing product displays that emphasize and allow customization opportunities can increase brand awareness and interest.
3. Collaborative Branding - Forming collaborations between different brands or designers can create unique and attention-grabbing products and displays.
Industry Implications
1. Fashion - Incorporating dreamlike and customizable displays into fashion storefronts can enhance the shopping experience and drive sales.
2. Retail - Incorporating creative and attention-grabbing displays can increase store traffic and engagement.
3. Marketing - Brands can utilize collaborative displays and merchandise to create buzz and generate interest in their products.