Fred Perry has always meshed classic and current designs to produce great fashion -- and the Fred Perry Authentic 2010 Fall/Winter collection is the perfect example.
The beautiful images from the Fred Perry Authentic 2010 Fall/Winter show some very sharp pieces. Colorful cardigans, rolled-up denim, trilby hats and wool peacoats all make an appearance. For all aspiring dandies out there, pay attention.
Implications - The classic vintage look that Fred Perry's Authentic 2010 Fall/Winter campaign has is flawless. The lookbook contains images done in black and white as well as full color with a yellow overlay, which furthers the vintage look. The Fred Perry Authentic 2010 Fall/Winter collection has all the right pieces for the vintage-loving fashionista or fashionisto.
Nouveau Dandy Lookbooks
The Fred Perry Authentic 2010 Fall/Winter Campaign is Sharp
Trend Themes
1. Vintage Fashion - The Fred Perry Authentic 2010 Fall/Winter collection showcases the popularity of vintage fashion that can inspire more brands to offer similar throwback designs.
2. Dandy Aesthetic - The dandy aesthetic presented in the Fred Perry Authentic 2010 Fall/Winter campaign show that there is still interest in classic men's fashion that can be updated and modernized.
3. Mixing Classic and Current Designs - The success of the Fred Perry Authentic 2010 Fall/Winter collection demonstrates that combining classic and modern design elements can result in fashionable and marketable clothing.
Industry Implications
1. Fashion - The Fred Perry Authentic 2010 Fall/Winter campaign can inspire other fashion brands to combine vintage styles with modern touches to create innovative designs.
2. Men's Apparel - The dandy aesthetic showcased in the Fred Perry Authentic 2010 Fall/Winter campaign represents an opportunity for men's apparel brands to offer classic styles with a modern twist.
3. Photography - The blend of black and white and full-color photographs in the Fred Perry Authentic 2010 Fall/Winter lookbook suggests that there is potential for experimentation and innovation in fashion photography.