For those who are trying to eat healthier, but still have a bit of a sweet tooth, Tesco is now selling flavored grapes. With three different flavors to choose from, it's a tasty way to get another serving of fruit in your diet.
Tesco's new flavored grapes are sold by the fruit brand Jaffa. There are three different varieties to choose from, including tropical, candy-floss, and strawberry. While the unusual fruit flavors may sound like something dreamed up in a lab, the grapes are completely natural. The grapes are grown in Spain and get their distinct flavors from combinations of different types of grapes and unique growing methods.
With their sweet taste, these new flavored grapes are perfect for picky eaters or those who are simply looking for a healthier dessert option.
Candy Floss-Flavored Grapes
Tesco is Selling Flavored Grapes in Three Different Flavors
Trend Themes
1. Flavored Grapes - Disruptive innovation opportunity: Creating unique and natural flavors for fruits to cater to consumers' taste preferences.
2. Healthier Dessert Options - Disruptive innovation opportunity: Developing and marketing healthier dessert alternatives that still satisfy sweet cravings.
3. Creative Fruit Branding - Disruptive innovation opportunity: Exploring unconventional branding strategies to make fruits more appealing and exciting to consumers.
Industry Implications
1. Food and Beverage - Disruptive innovation opportunity: Introducing innovative and unique food products that offer healthier and tastier alternatives to traditional snacks.
2. Agriculture - Disruptive innovation opportunity: Implementing new growing methods and breeding techniques to produce fruits with distinct and desirable flavors.
3. Marketing and Advertising - Disruptive innovation opportunity: Utilizing creative marketing strategies to promote and differentiate unique fruit offerings in the market.