I may not know much about BMXing, but I still can't help but be entranced by ‘Flat and Street,’ a video which documents the beauty of extreme cycling and its culture.
Produced by Soul BMX Magazine and directed by the talented Hadrien Picard, Flat and Street interlaces physics-defying bike stunts with an eerie Portishead track to create a video that’s simultaneously cool, urban and classy. The occasional fish lens perspective that the camera takes on invokes a surreal, dream-like quality to the images in the clip. It would make sense that this video takes place in a dream as gravity does not seem to influence any of the bikers found in this amazing bike culture montage.
Brilliant Bike Culture Montages
'Flat and Street' Features Wicked BMX Acrobatics and Stunts
Trend Themes
1. Extreme Cycling Culture - Disruptive innovation opportunity: Explore new ways to engage and market to the growing community of extreme cyclists.
2. Surreal Bike Stunt Videos - Disruptive innovation opportunity: Develop immersive and interactive experiences that allow viewers to feel like they are part of the bike stunts.
3. BMX Photography and Filming Techniques - Disruptive innovation opportunity: Create innovative camera equipment and techniques specifically designed for capturing BMX stunts and culture.
Industry Implications
1. Action Sports - Disruptive innovation opportunity: Introduce advanced safety technologies and protective gear tailored for extreme cycling experiences.
2. Creative Media Production - Disruptive innovation opportunity: Develop new storytelling techniques and formats to showcase the artistry and athleticism of extreme cycling.
3. Adventure Tourism - Disruptive innovation opportunity: Design unique travel experiences that offer opportunities to witness and engage with extreme cycling cultures around the world.