Typically, texting apps are used for, well, texting, but with the rise of chatbots, programs like Flash Draft have been gaining popularity. Flash Draft is a micro fantasy football league that operates entirely within Facebook Messenger, skipping the added bloat of a dedicated fantasy app and helping friends to vie against each other on the medium that they already use to communicate.
In the early days of Facebook, third party developers built some incredibly popular games on the site, such as Farmville. Though that era of Facebook has ended, the chatbots like Flash Draft on Facebook Messenger offer a similar playscape. The crucial difference is that through Messenger, users only play directly with their friends, whereas in the previous iteration users would play against the world (with scores posted publicly onto their accounts). This privacy distinction is essential for growing the base of players in games like Flash Draft.
Chatbot Fantasy Leagues
'Flash Draft' is a Fantasy Football League Embedded in Facebook Messenger
Trend Themes
1. Micro Fantasy Football Leagues - Opportunity for developing chatbot-based micro fantasy football leagues integrated within messaging platforms like Facebook Messenger to enhance user engagement and convenience.
2. Chatbot Gaming - The rise of chatbots provides a platform for new gaming experiences, allowing users to play games like Flash Draft directly within messaging apps like Facebook Messenger.
3. Privacy-focused Gaming - Creating gaming experiences that focus on privacy and enable users to play directly with friends rather than broadcasting scores publicly, like in Flash Draft, can attract a larger user base.
Industry Implications
1. Fantasy Sports - The fantasy sports industry can capitalize on the trend of micro fantasy football leagues embedded within messaging platforms, offering more convenient and interactive experiences for users.
2. Messaging Apps - Messaging app developers can explore integrating chatbot gaming features, such as micro fantasy football leagues like Flash Draft, to increase user engagement and time spent on their platforms.
3. Social Gaming - Incorporating social platforms like Facebook Messenger to host gaming experiences, particularly privacy-focused games like Flash Draft, presents an opportunity for the social gaming industry to thrive.