The United Nations World Food Program released a brand new app that helps users feed starving children around the world. Although many people wish to donate to charitable initiatives, they often have difficulty understanding how their money is making a difference. This app helps users conceptualize global hunger through the concept of mealtime donations.
The 'ShareTheMeal' app is designed to be used by donors during breakfast, lunch or dinner. To use the app, users simply have to open the program and choose how much they wish to donate. Each time a user sits down to eat a meal, the app will send a reminder encouraging them to pay it forward. By tying donations to a specific meal time, users are more likely to think about those who are unable to eat.
The app is currently available for download and all donations from the latest release will help feed starving children stranded in a refugee camp in northern Jordan.
Charitable Meal-Sharing Apps
This App Collects Smartphone Donations to Help Feed Starving Children
Trend Themes
1. Meal-sharing Apps - Meal-sharing apps are disrupting the traditional charitable donation model by making it easier for individuals to donate and visualize the impact of their donations.
2. Social Impact Technology - Apps like ShareTheMeal are part of a larger trend of social impact technology that utilize mobile devices to mobilize support for charitable causes.
3. Mealtime Donations Concept - The mealtime donations concept is disrupting traditional fundraising methods by making charitable giving more immediate and relatable.
Industry Implications
1. Mobile Apps - The rise of meal-sharing apps like ShareTheMeal presents an opportunity for mobile app developers to create innovative solutions for charitable giving.
2. Non-profit Organizations - ShareTheMeal is a socially responsible app that holds the potential to create new partnership opportunities for non-profits and other social organizations.
3. Food Delivery & Distribution - ShareTheMeal and similar apps have the potential to disrupt traditional food delivery and distribution models by creating alternative ways to deliver food to those in need.