The local and organic food obsession has taken over and the urban-dwellers who've had difficulty pinning down freshly-picked produce can now use the 'Farmers Market Finder' iPhone app.
With a repository of 2,500 markets in New York, D.C., Washington, Vermont, Delaware, California, Florida, Maryland, Rhode Island and Virginia, iPhone users can now seek out spring veggies using the Farmers Market Finder. This handy app also stores information on each location's selection and specialties.
Organic Food Finders
The 'Farmers Market' iPhone App is Will Have You Eating Fresh
Trend Themes
1. Local and Organic Food - Opportunity for disruptive innovation in creating new platforms and apps that connect consumers with local and organic food sources.
2. Mobile App for Farmers Markets - Opportunity for disruptive innovation in developing mobile apps that provide comprehensive information on farmers markets, including locations, selection, and specialties.
3. Urban Food Access - Opportunity for disruptive innovation in addressing the challenge of urban-dwellers in finding and accessing freshly-picked produce.
Industry Implications
1. Food and Beverage - Opportunity for disruptive innovation in the food and beverage industry to cater to the increasing demand for local and organic food.
2. Mobile Applications - Opportunity for disruptive innovation in the mobile application industry to create new apps that connect consumers with farmers markets.
3. Urban Agriculture - Opportunity for disruptive innovation in the urban agriculture industry to develop new methods and technologies for growing fresh produce in urban environments.