This season, fairies have been a reoccuring fashion theme. Prada had their fantasy campaign for the fairy bag, and now fashion lines like Nightcap Clothing have produced apparel and accessories to help transform you into a sprite yourself.
One of the easiest ways is to throw on a flowly dress, which is already a summer style staple for many women, and pull one of these Fairy Headbands over and open mane.
They come in black, brown, grey, red and white and cost $154. That's pricey, but some would argue that the fact they double as a belt makes the cost worthwhile.
Fairy Headbands
Nightcap Bohemian Glamour
Trend Themes
1. Fairy Fashion - Opportunity for fashion brands to incorporate fairy-inspired designs into their collections.
2. Transformative Accessories - Potential to create accessories that allow individuals to easily change their appearance and embrace a new persona.
3. Multi-functional Products - Demand for products that serve multiple purposes, such as a headband that can also be used as a belt.
Industry Implications
1. Fashion - Fashion brands can incorporate fairy-inspired designs into their collections and accessories.
2. Accessories - Opportunity for the development of transformative accessories that help individuals change their appearance and embrace a new persona.
3. Apparel - Trend towards flowy dresses and fairy-inspired clothing presents an opportunity for apparel brands to cater to this market.