Evisu Shoos in Dusseldorf Germany created a line of changeable shoe designs which were presented at the autumn/winter 2008/09 collection during the international event for shoes & accessories held in Düsseldorf from March 14 to 16 , 2008.
The sneakers were designed to allow for the skins on the sides of the shoes to be snapped on and off in order to alternate between different design styles. As shown in the photos, the same pair of shoes can take on many different personalities thereby stretching their wearability much further.
This is a very clever idea.
Snap-On Shoe Skins
Evisu Shoos Changeable Sneakers
Trend Themes
1. Changeable Shoe Designs - The trend of changeable shoe designs presents disruptive innovation opportunities for footwear brands to offer customizable and versatile options to consumers.
2. Snap-on Shoe Skins - The trend of snap-on shoe skins provides a disruptive innovation opportunity for accessories brands to create interchangeable and customizable shoe accessories.
3. Extended Wearability - The trend of extended wearability in footwear opens up disruptive innovation opportunities for brands to develop products that offer different design styles and functionalities in a single pair of shoes.
Industry Implications
1. Footwear - The footwear industry can benefit from the trend of changeable shoe designs by incorporating innovative technologies and materials into their products.
2. Accessories - The accessories industry can embrace the trend of snap-on shoe skins to create complementary products that enhance the versatility and customization of footwear.
3. Fashion - The fashion industry can leverage the trend of extended wearability to offer consumers more sustainable and cost-effective options that cater to their changing style preferences.