Streaming service Disney+ has officially debuted its first TV ad spot for its highly-anticipated Marvel Studio's superhero film 'Eternals.' The new ad launch coincides with the film's release, which begins streaming on the platform on January 12.
The new film, which stars Richard Madden and Angelina Jolie, follows a team of extraterrestrial superheroes who are forced to return to Earth to protect humanity from a group of monstrous creatures called the Deviants. Eternals will be offered on the platform in Disney's new Imax Enhanced ratio format, joining 13 other Marvel films.
The film is directed by Oscar-winner Chloé Zhao and produced by Kevin Feige and Nate Moore. Meanwhile, Executive Producers of the movie include industry vets Louis D’Esposito, Victoria Alonso, and Kevin de la Noy.
Superhero Film Ad Campaigns
Disney+ Has Debuted Its First TV Ad Spot for 'Eternals'
Trend Themes
1. Superhero Film Streaming - The release of 'Eternals' on Disney+ highlights the growing trend of superhero films being released for streaming services.
2. Imax Enhanced Format - Disney's Imax Enhanced format for 'Eternals' provides opportunities for technology companies to innovate in home viewing experiences.
3. Diverse Superhero Casting - The casting of Richard Madden and Angelina Jolie in lead roles for 'Eternals' showcases the trend of increased diversity and representation in superhero films.
Industry Implications
1. Streaming Services - The release of 'Eternals' on Disney+ reflects the growing demand for superhero films to be available on streaming services.
2. Film Production - The success of 'Eternals' and its unique cast provides opportunities for film producers to think outside the box and diversify their productions.
3. Home Entertainment Technology - Disney's Imax Enhanced format for 'Eternals' creates opportunities for technology companies to develop innovative home entertainment experiences for viewers.