Here is a book that literally lights itself up. It is a pop-up book that, when opened, unfolds to produce a working lamp. Choose from one of two styles - traditional Lampshade or the Parisian Streetlamp. Neato. Will somebody let me know if it is a good read?
Implications - The rise of printeractive pieces fuels the fire under the debate of whether or not the prevalence of online blogging and digital publications will cause a decrease in the popularity of print. Innovations like this Pop-Up Lamp can be adapted by print magazines or ad agencies using print as a medium, strengthening the print medium's presence in today's society.
Enlighten Yourself
The Pop-Up Book Of Lights
Trend Themes
1. Printeractive Pieces - The rise of printeractive pieces sparks debate about the future of print media in the digital age.
2. Adaptation of Traditional Mediums - Innovations like the Pop-Up Lamp present opportunities for print magazines and ad agencies to adapt and strengthen the print medium.
3. Integration of Technology and Design - The Pop-Up Lamp demonstrates the potential for merging technology and design in innovative ways.
Industry Implications
1. Print Media - Print magazines can explore innovative ways to engage readers and maintain relevance in the digital age.
2. Advertising - Ad agencies can leverage interactive print advertisements to create memorable brand experiences.
3. Design - Designers can explore the integration of technology and traditional mediums to create unique and functional products.