World-leading hospitality group Accor and Visa are partnering to launch a credit card that will boast enhanced payment experiences for all ALL - Accor Live Limitless loyalty members. This initiative is launched globally, across key markets such as Europe, North and South America, Asia Pacific, and the Middle East.
In late 2019, Accor extended its partnership with AEG to deliver access to premium tickets and experiences in the world of "entertainment, wellbeing, sports, coworking, and mobility." With the Visa partnership, the company is able to offer enhanced payment experiences that will deliver "personalized rewards based on [customer] preferences and the chance to earn additional loyalty points for stays at Accor properties or when making purchases."
Enhanced Payment Loyalty Partnerships
Visa and Accor Launch Personalized Rewards for Consumers
Trend Themes
1. Enhanced Payment Experiences - A trend towards developing credit card payment experiences that provide personalized rewards and additional loyalty points for customers.
2. Partnerships with Loyalty Programs - An increasing trend of collaborating with loyalty programs to offer enhanced payment experiences.
3. Global Expansion of Loyalty Programs - A trend of loyalty programs expanding globally to key markets such as Europe, North and South America, Asia Pacific, and the Middle East.
Industry Implications
1. Hospitality - The hospitality industry can leverage enhanced payment experiences to offer personalized rewards and loyalty points to their customers.
2. Payment Solutions - The payment solutions industry can explore partnerships with loyalty programs to provide personalized and enhanced payment experiences.
3. Credit Card Providers - Credit card providers can expand their offerings by partnering with loyalty programs to offer customers personalized rewards and loyalty points.