Organika, a natural wellness and beauty company that's based out of British Columbia, offers the number one best selling collagen powder in Canada: the Enhanced Collagen Powder.
The powder is completely flavorless, odorless, and is 100% hydrolyzed—meaning that it's been broken down into smaller particles that are easier for the body to process. Due to this, the powder is incredibly versatile, as it can easily be mixed into any drink, baked good, or dish without impacting the flavor. Organika's Enhanced Collagen Powder is also free of all hormones and antibiotics, and is made from the hides of pasture-raised grass-fed cows.
As Organika explains on its website, "Collagen is the most plentiful form of protein in your body, and acts like the 'glue' that holds it together. With age, collagen formation declines naturally, leading to a loss of elasticity, strength, and tone throughout the body." By using the Enhanced Collagen Powder, consumers can expect to see stronger hair and nails, an increase in moisture and elasticity in the skin, reduced joint pain, and better gut health—among other benefits. The powder is also rich in protein and amino acids, which "supports the growth and reparation of lean muscle mass in your body."
Protein-Rich Collagen Powders
Organika's Enhanced Collagen Powder is Sourced from Grass-Fed Cows
Trend Themes
1. Collagen Supplementation - Organika's Enhanced Collagen Powder is an example of the growing trend of collagen supplementation for overall health and wellness.
2. Grass-fed Protein Products - The use of protein sourced from grass-fed animals, like Organika's collagen powder, is a trend in the health and wellness industry.
3. Versatile Flavorless Powders - The popularity of flavorless and odorless powders, such as Organika's Enhanced Collagen Powder, is a trend in the food and beverage industry for easy and convenient supplementation.
Industry Implications
1. Health and Wellness - Collagen supplementation and grass-fed protein products are trends that offer disruptive innovation opportunities in the health and wellness industry.
2. Food and Beverage - Versatile flavorless powders, such as Organika's collagen powder, offer disruptive innovation opportunities for the food and beverage industry to provide easy and convenient ways to supplement with protein.
3. Beauty - Collagen supplementation, like Organika's Enhanced Collagen Powder, may offer disruptive innovation opportunities for the beauty industry by promoting skin and hair health from within.