Fashionably Fit Photoshoots

The L'Express Styles En Forme Editorial Brings Readers Into the Gym

The L'Express Styles En Forme photoshoot featuring model Toni Garrn takes viewers into the gym. Stylist Mika Mizutani drew inspiration from sporting looks which are currently pervasive in the high fashion world, highlighting what's in demand while also offering her own unique spin on the contemporary style of dress.

Garrn wore an assortment of chic athletic apparel for this L'Express Styles production. While Adidas runners and electric arm bands may have been predicted by readers, Mizutani mixed up the series with metallic bathing suits, color-blocked undergarments and aquatic zip-up pieces.

By intermingling an assortment of sporting wear, both Mizutani and the magazine prove that there are many more ways than one to wear sweats and stretchy ensembles. Instead, the outfits can be modernized and consistently updated.
Trend Themes
1. Athletic Fashion - The photoshoot highlights the growing trend of incorporating fashionable athletic wear into everyday outfits, providing opportunities for disruptive innovation in the fashion industry.
2. Sporty Swimwear - The metallic bathing suits and aquatic zip-up pieces showcased in the shoot suggest a trend towards sporty and functional swimwear, inspiring innovation in the swimwear industry.
3. Versatile Athletic Wear - The use of a variety of athletic wear in the shoot suggests a trend towards versatile and adaptable athletic wear, creating opportunities for innovative designs and materials in the fitness apparel industry.
Industry Implications
1. Fashion - The photoshoot highlights the intersection of fashion and athletic wear, creating opportunities for innovation in the fashion industry.
2. Swimwear - The metallic bathing suits and aquatic zip-up pieces showcased in the shoot suggest a trend towards sporty and functional swimwear, providing disruptive innovation opportunities in the swimwear industry.
3. Fitness Apparel - The use of a variety of athletic wear in the shoot suggests a trend towards versatile and adaptable athletic wear, inspiring innovative designs and materials in the fitness apparel industry.

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