Have a Hollywood-style play-date in the garden with the Emma Watson iD Pre-Fall 2011 editorial, which features the Harry Potter actress all grown up. Though the actress was only 13 when the famed franchise took off, she was destined for fashion icon status with her unique look, chiseled bone structure and mannequin-esque figure.
Having been featured in almost every major fashion magazine across the globe, including Vogue, Watson is on fire in the pages, on the runway and let's not forget the red carpet and silver screen! In i-D mag's 'Pick Me Up' issue, the starlet dons slicked-back hair and red lips, two quintessential Hollywood-glam looks that capture a retro essence with a modern touch. The flirty and fun fashion pieces were chosen by Caroline Sieber, and the cute yet edgy shoot was captured by Mariano Vivanco.
Implications - These photos capture an escapist quality that many consumers are drawn to. Companies would be wise to employ a similar aesthetic in campaigns to appeal to a broad base of customers.
Ruby Red Glamor Shoots
The Emma Watson i-D Pre-Fall 2011 Spread Features Pouty Rouge Lips
Trend Themes
1. Retro Glamour - Embracing a retro aesthetic with modern touches can capture the attention of consumers.
2. Escapist Fashion - Creating an escapist quality in fashion campaigns can resonate with a wide range of customers.
3. Youthful Elegance - Highlighting a youthful yet elegant style can attract consumers looking for a fresh and sophisticated look.
Industry Implications
1. Fashion Photography - Fashion photographers can explore capturing retro glamour with modern twists to create captivating visuals.
2. Fashion Design - Fashion designers can incorporate escapist elements into their collections to appeal to a diverse consumer base.
3. Beauty and Cosmetics - Beauty brands can focus on promoting a youthful and elegant style to attract customers seeking a sophisticated appearance.