Mat Abad photographed the lovely Emily Sears for the 'Latch' editorial. Photographing beach beauties is Abad's specialty; previously, he shot the gorgeous Tianna Gregory and Amanda Cerny in the 'Burning Desire' and 'Summer is Over' editorials, respectively.
Sears was an obvious subject for Abad, as she is the definition of a "blonde bombshell." Like Marilyn Monroe, Bridget Bardot and Pamela Anderson before her, Sears oozes unabashed sex appeal. With voluminous blonde curls, full pink lips and an intense gaze, Sears seems to be inviting the viewer to step into an intimate, personal moment.
The creative team on this editorial included hair stylist Anjelica Coco, makeup artist Krystal Alvarez and styling by Ashley Garcia and Los Angeles-based clothing brand 'For Love and Lemons.'
Cheeky Bombshell Editorials
Emily Sears Stars in the Latch Editorial by Mat Abad
Trend Themes
1. Blonde Bombshell Trend - Opportunity for beauty brands to create products and campaigns that embrace the classic blonde bombshell aesthetic.
2. Intimate Moment Photography Trend - Chance for photographers to capture personal moments and evoke a sense of intimacy in their editorial work.
3. Beach Beauty Trend - Potential for fashion brands to showcase beach-inspired styles and designs in their collections.
Industry Implications
1. Beauty Brands - Disruptive innovation opportunity: Develop makeup and hair products that cater to the blonde bombshell trend.
2. Photography - Disruptive innovation opportunity: Experiment with unique techniques and styles to capture intimate moments in editorial photography.
3. Fashion Brands - Disruptive innovation opportunity: Incorporate beach-inspired elements into clothing lines to capitalize on the beach beauty trend.