Alo Yoga is set to launch a new sexual wellness platform called EMBODIMENT. EMBODIMENT focuses on sexual healing through a 15-part course that emphasizes unique aspects of wellness. Launching during Sexual Wellness Month, participants will be guided through yoga classes, custom journal prompts, and other affirmations that the brand hopes will foster a sense of confidence.
"The path to eroticism starts with embodiment and this series helps participants connect with their unique sensual blue print, in a way that fosters vitality, autonomy, excitement and liberation," said Dr. Kate Balestrieri, a sex and wellness industry expert.
The brand hopes that consumers will leave the course able to "define what sexy means to [them]." EMBODIMENT can be downloaded through the Alo Moves website.
Women's Wellness Platforms
Alo Yoga Launches the EMBODIMENT Sexual Wellness Platform for Women
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Industry Implications
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