Designer Melanie Lynn Macy, owner of Rings Eclectic, makes keeping up with the hot winter trend of chunky necklaces a lot easier.
Rings Eclectic necklaces are handmade by Macy. Rings of various sizes, chains and braids are just a few methods she uses to connect various objects like metal, shells, pearls and glass.
So unique are Ring Eclectic necklaces by Melanie Lynn Macy that she says, "It is possible to make similar designs but many of the pieces used are vintage or limited editions."
Chunky Elegance in Jewelry
Unique Necklaces by Rings Eclectic
Trend Themes
1. Chunky Jewelry - There is an opportunity to disrupt the mass-produced jewelry industry by offering handcrafted, unique and chunky designs that stand out.
2. Upcycling - There is an opportunity to disrupt the traditional jewelry supply chain industry by sourcing and upcycling vintage and limited edition pieces, making them more desirable and unique.
3. Customization - There is an opportunity to disrupt the traditional jewelry industry by offering more customizable designs that allow customers to select their preferred materials, style, and fit.
Industry Implications
1. Handcrafted Jewelry - The handmade jewelry industry can leverage the trend of chunky jewelry to create more unique and customized designs that stand out from mass-produced counterparts.
2. Sustainable Jewelry - The sustainable jewelry industry can leverage the trend of upcycling vintage and limited edition pieces to create more eco-friendly and unique designs that appeal to conscious consumers.
3. Online Retail - The online jewelry retail industry can leverage the trend of customization to create a more personalized and convenient shopping experience for customers.