Reebok channels a retro inspiration as the Spring/Summer 2022 season approaches with brand new Zig Kinetica II Edge colorway designs. The brand taps to nature to bring forth earthy tonal palettes that are influenced by the urban jungle and the co-existence of nature and society altogether.
There are two iterations that are set to launch for the season with a unisex option mostly geared towards the women demographic. It has woodgrain patterning on the side panel and perforated leather across the forefoot. More dimension is added by the quilted overlays and boasts the hues of pink, brown, orange, and green. The one made for women is in bright blue, yellow, cream, and based on a light gray foundation. Both of the shoes sit on top of a chunky midsole in an off-white color and black treading.
Seasonal Nature-Inspired Footwear
Reebok Launches New Zig Kinetica II Edge Colorway Options
Trend Themes
1. Nature-inspired Footwear - Further explore the potential for incorporating natural elements, such as woodgrain patterning and earthy palettes, into shoe designs.
2. Unisex Footwear - Consider expanding product lines to include more unisex options to target a wider range of demographics.
3. Chunky Midsoles - Explore the growing trend of chunky, bold midsoles in footwear design with options to appeal to a range of fashion preferences.
Industry Implications
1. Athletic Footwear - The athletic footwear industry can continue leveraging trends in nature-inspired design to create unique and eye-catching options for consumers.
2. Fashion Footwear - The fashion footwear industry can benefit from incorporating chunky midsoles and unisex options into their product lines to meet growing trends in footwear design.
3. Sustainable Footwear - Emphasize sustainability by using natural materials and processes in the manufacturing of nature-inspired footwear designs that promote eco-friendliness.