Skate-Inspired Chunky Shoes

Off-White Launches an Eclectic Chunky Shoe Design for SS20

Off-White introduces a pair of low top eclectic chunky shoes to join the roster for the Spring/Summer 2020 season. The footwear design draws inspiration from the early 90s and the 00s era. It is based on a creamy tonal palette that references earthy hues.

This is informed by blended materials such as suede as well as mesh for breathability. There is also an oval rubber patch logo in a slightly clear finish. This component covers the tongue area on top of a beige tonal mesh materials. Additional design elements include the bright orange pull tabs around the heel and the tongue area that is further accented by full-grain leather paneling that boasts Off-White branding as well.
Trend Themes
1. Skate-inspired Chunky Shoes - The trend of skate-inspired chunky shoes provides an opportunity for footwear brands to tap into the nostalgia of the 90s and 00s era with eclectic designs.
Industry Implications
1. Fashion - The fashion industry can explore disruptive innovation opportunities by incorporating skate-inspired chunky shoes into their collections, offering a fresh take on footwear design.
2. Streetwear - The streetwear industry can capitalize on the skate-inspired chunky shoe trend by creating collaborations and limited editions that appeal to sneaker enthusiasts.
3. Athletic Footwear - The athletic footwear industry can embrace the skate-inspired chunky shoe trend by incorporating elements of functionality and performance into their designs, catering to the needs of athletes and active individuals.

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