Duke’s Mayonnaise, a subsidiary brand belonging to Sauer Brands Inc., has announced the launch of a new line of southern-inspired mustards. The new assortment of condiment offerings will include four mustard products: Sugar Bourbon, Horseradish, Spicy Ground, and Smoky Chipotle.
According to the company, the new mustards are made without high-fructose corn syrup, while the Spicy Ground and Horseradish versions are free of sugar and keto-friendly. All four versions of the new mustard will be available at select retailers throughout the United States and online at dueksmayo.com.
Indeed, the new launch signifies a transformation for Duke's as it aims to enter an entirely new condiment category while still leveraging its tasty southern flavor recipes. "These mustards are proof that the brand's bold and southern flavors are what set us apart," said Joe Tuza, president of condiments at Sauer Brands. "Each mustard has a unique flavor profile, from sweet and tangy with a kick of Kentucky's finest to creamy and tangy with a splash of white wine."
Southern-Inspired Mustards
Duke’s Mayonnaise Introduces New Line of Boldly Flavored Mustards
Trend Themes
1. Southern-inspired Mustards - Duke’s Mayonnaise introduces a new line of southern-inspired mustards to expand its condiment offerings.
2. Keto-friendly Condiments - Duke’s Mayonnaise caters to the growing demand for keto-friendly condiments with its sugar-free and keto-friendly Spicy Ground and Horseradish mustards.
3. High-fructose Corn Syrup-free Products - Duke’s Mayonnaise taps into the desire for healthier food options by offering four mustards made without high-fructose corn syrup.
Industry Implications
1. Condiment Industry - Duke’s Mayonnaise expands its condiment offerings and appeals to health-conscious consumers with its new line of southern-inspired mustards.
2. Southern Food Industry - Duke’s Mayonnaise leverages its tasty southern flavor recipes with the launch of its new southern-inspired mustards.
3. Keto Products Industry - Duke’s Mayonnaise taps into the growing demand for keto-friendly products with its sugar-free and keto-friendly Spicy Ground and Horseradish mustards.