Some of Nike's recent Fall releases have followed a distinct multi-colored dot motif. This unique pattern can now be found printed on Nike's Air Max 90s, in a new JCRD model. The recognizable pattern is similar to what Nike has done with the recent Internationalist and Roshe models.
The Air Max 90 JCRD boasts a vibrant orange, yellow and black camo pattern. This colorful design is present on the entire shoe, but parts of the bottom are overlayed with TPU lines and dots. This minimalist dot motif has been a Nike staple for some time and is often found throughout its running shoe lines. Interestingly, the Air Max 90 JCRD is only available in women sizing, which will perhaps keep the distinctive sneaker more exclusive.
Multi-Colored Dotted Sneakers
Nike's Colorful Camo and Dot Motif is Now Printed on the Air Max 90
Trend Themes
1. Multi-colored Dot Motif - Expanding the use of multi-colored dot motif in various shoe models can attract more customers
2. Minimalist Dot Motif - Incorporating minimalist dot motif in shoe designs can add a unique touch and attract minimalist fashion enthusiasts
3. Exclusive Shoe Designs for Women - Providing exclusive shoe designs for women may generate a higher demand and attract more female customers
Industry Implications
1. Footwear - Incorporating multi-colored dot motif and minimalist dot motif in other shoe styles can redefine footwear fashion
2. Fashion and Apparel - Using exclusive and distinct design prints can attract more customers and keep the brand fresh within the fashion industry
3. Sportswear - Providing exclusive designs for women can potentially increase sales and expand the brand's target market within the sportswear industry