Consumers are becoming far more stringent when it comes to the foods that they are purchasing these days, so brands are responding with new releases such as the Dolmio products seen here.
The Dolmio Chicken Tray Bakes and No Sugar Added Pasta Sauces are positioned as a healthier option for consumers to pick up when they want to craft a meal from home without having to do too much prep work.
The Dolmio Chicken Tray Bakes and No Sugar Added Pasta Sauces are made without the use of artificial colors, flavors or preservatives. The sauces come in five flavor options including Sun-Ripened Tomatoes and Basil, Sun-Ripened Tomatoes and Roasted Garlic, Sun-Ripened Tomatoes and Chili, Sun-Dried Tomatoes and Sweet Pepper and Sun-Ripened Tomatoes and Mascarpone.
Healthy Prepackaged Pasta Pairings
These New Dolmio Products are Free From Artificial Ingredients
Trend Themes
1. Health-conscious Food Choices - Opportunity for brands to develop and market products that cater to consumers' desire for healthier food options.
2. Convenience in Home Cooking - Potential for innovations in prepackaged meal components and sauces to make home cooking easier and more efficient.
3. Clean Label Movement - Increasing demand for food products that are free from artificial colors, flavors, and preservatives, creating an opportunity for brands to meet this consumer preference.
Industry Implications
1. Food and Beverage - Companies can create and promote healthier prepackaged meal options to cater to health-conscious consumers.
2. Packaged Food - Brands can develop convenient and clean-label products to meet the growing demand for easy-to-prepare home-cooked meals.
3. Sauces and Condiments - Opportunity for manufacturers to produce sauce options that are free from artificial ingredients and align with the clean label movement.