Need to fill in some gaps in your family tree? Swipe a cotton swab across the inside of your cheek and send it, along with 200 bucks, to Sorenson Genomics and they will tease out your DNA and look for DNA matches in Ancestry.com's 24,000 genealogical databases.
"DNA research becomes more meaningful to people searching for relatives as more people's DNA results become part of the database," said Sorenson Gemonics chief operating officer Doug Fogg.
Implications - The widespread adoption of the Internet has enabled millions of Web-connected citizens to access historical data. Genealogy websites meet our collective desire to rediscover family roots; constantly updated online databases facilitate this quest for information.
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Trend Themes
1. Online Genealogy - The rise of genealogy websites and online databases provides individuals with the opportunity to easily access and explore their family history.
2. DNA Testing - The increased availability and affordability of DNA testing services enable individuals to uncover and verify their ancestral backgrounds with greater accuracy.
3. Data-driven Ancestry - The integration of DNA and genealogical databases allows for more precise and detailed connections between individuals and their ancestors.
Industry Implications
1. Genealogy Services - Genealogy companies have the opportunity to grow and innovate by offering convenient and comprehensive online platforms for tracing family history.
2. Biotechnology - Biotech firms can capitalize on the growing demand for DNA testing services by developing advanced technologies that are more affordable, accessible, and provide more accurate results.
3. Technology Solutions - Companies that specialize in data management and analysis can create innovative tools and platforms to enhance the integration and interpretation of DNA and genealogical data.