Forme is an innovative display concept, developed by LG Electronics and Korea Design Membership, composed of designers Jinwoo Jang, Jae In Lee, Jiung Yun, and Jeonghyeon Lee. Forme aims to capture the content consumption habits of Generation Z in order to effectively redefine the relationship between users and their displays. The collaborators create a seamless display concept that can be effortlessly integrated into everyday routines.
The innovative Forme display concept essentially seeks to act as a companion and confidante for Gen Z, mirroring their lifestyle patterns and offering "a canvas for personal expression." The incorporation of window blinds into the design metaphorically represents privacy, control, and versatility. The display concept's structure accommodates vertical content, aligning with the content snack culture of Gen Z prevalent on platforms like Instagram, TikTok, and Snapchat.
Gen Z-Targeting Display Concepts
Korea Design Membership and LG Electronics Boasts Forme
Trend Themes
1. Content Snack Culture - The Forme display concept aligns with the content snack culture of Gen Z prevalent on platforms like Instagram, TikTok, and Snapchat.
2. Personal Expression - Forme offers a canvas for personal expression, reflecting the desire of Gen Z to showcase their unique identity.
3. Seamless Integration - The seamless design of Forme allows for effortless integration into everyday routines, making it a convenient choice for Gen Z users.
Industry Implications
1. Technology - The Forme display concept presents disruptive innovation opportunities in the technology industry by catering to the unique content consumption habits of Gen Z.
2. Design - The collaboration between LG Electronics and Korea Design Membership showcases disruptive innovation opportunities in the design industry by redefining the relationship between users and their displays.
3. Social Media - Forme's alignment with the content snack culture prevalent on Instagram, TikTok, and Snapchat presents disruptive innovation opportunities in the social media industry.