Dior Homme is taking its high fashion brand to unconventional heights with the introduction of a 'Dior BMX Bike,' that boasts a chic and rugged vibe.
The photo of the branded bicycle was posted by Dior Homme's artistic director, Kris Van Assche, showcasing a potential collaboration between the Paris-based BMX manufacturers 'Bogarde Bikes.' Although little was revealed about the bike, its sleek frame and branded facade are sure to appeal to a diverse range of consumers.
In addition to the statement that the Dior BMX Bike is coming soon, Van Assche noted that the designer brand has a few more unconventional products in the works, namely a series of branded skateboards, which will be available in 2018.
Designer Fashion BMX Bicycles
The 'Dior BMX Bike' Will Be Available in the Near Future
Trend Themes
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2. Branded Skateboards - Luxury fashion brands can expand their product offerings by releasing branded skateboards, targeting a different consumer demographic.
3. Unconventional Product Lines - Luxury fashion brands can explore unconventional product lines, such as bicycles and skateboards, to attract new customers and stand out in the market.
Industry Implications
1. Luxury Fashion - Luxury fashion brands can disrupt the market by collaborating with unconventional manufacturers and releasing branded bicycles and skateboards.
2. Bicycle Manufacturing - Unconventional bicycle manufacturers can capitalize on collaborations with luxury fashion brands to create stylish branded bicycles and cater to a high-end consumer base.
3. Skateboard Manufacturing - Skateboard manufacturers have an opportunity to partner with luxury fashion brands and release branded skateboards, appealing to a fashion-conscious consumer demographic.