There is an undeniable charm associated with product wrappers of the rough handmade genre and Device Printshop packaging demonstrates this delightfully. Mimicking the coarse woven sacks in which coffee beans are transported, these bags make unusual carriers for liquor bottles and an utterly endearing concept.
The java theme works its way into the beverage branding quite cleverly. Neighbors of the public letterpress studio in North Carolina, Krankies Roasters collaborated with Piedmont Distillers to produce a delectable coffee liqueur.
Designer Shane Cranford is responsible for the old iconic quality of Device Printshop packaging, having employed small burlap sacks with twine ties to contain the bail top bottles. To provide the perfect finishing touch, the satchels were screen printed with ink made from a mixture of thickened coffee.
Burlap Beverage Branding
Device Printshop Packaging Presents Sacked Java-Flavored Spirits
Trend Themes
1. Handmade-inspired Packaging - Opportunity for companies to create unique and charming packaging designs that mimic the look of handmade products.
2. Collaborative Product Development - Chance for different industries to collaborate and create innovative products that combine elements from each field, like coffee and liquor.
3. Creative Branding Techniques - Space for companies to explore new and imaginative ways to brand their products, such as using unconventional materials like burlap sacks.
Industry Implications
1. Packaging Industry - Opportunity for packaging manufacturers to develop new designs and materials that replicate the aesthetic of handmade products.
2. Beverage Industry - Potential for beverage companies to collaborate with other industries, like coffee roasters, to create unique and flavored spirits.
3. Design Industry - Chance for designers to experiment with unconventional materials and techniques to create distinctive and eye-catching branding.