Seriously, if you thought Ronald McDonald was scary, wait until you see how his other friends look in these Deathwish 'Value Menu' Decks.
Like many skateboards, the Deathwish 'Value Menu' Decks features hard-hitting, gritty, in-your-face graphics with bold colors that are hard to miss on the streets. This particular series features the re-imagined versions of fast food mascots -- and no, they don't look interested in selling you a Happy Meal. Ronald McDonald looks like he's gone into the pimping business, Grimace has turned into a stoner and the Hamburglar is adding cannibalism to his criminal career of nicking burgers out of kids. Vicious and horrifying are just some of the words you can use to describe the new attitude that these fast food mascots have taken. These are definitely not the friendly individuals you grew up watching in McDonald ads.
Terrifying Fast Food Skateboards
These Deathwish 'Value Menu' Decks Show Horrific Mascots
Trend Themes
1. Dark and Deceiving Imagery - There is an opportunity for skateboard companies to create more provocative and controversial designs to gain attention and differentiation.
2. Retro Reimagining - There is an opportunity for brands to revisit nostalgia and update retro characters with contemporary storylines to generate renewed interest in products and services.
3. Branded Skateboards - There is an opportunity for companies to tap into the skateboarding culture by creating branded merchandise that resonates with skateboarders.
Industry Implications
1. Fast Food - There is an opportunity for fast food chains to capitalize on nostalgia by revisiting and updating mascots and merchandise to appeal to new audiences.
2. Skateboard - There is an opportunity for skateboard companies to create provocative designs and branded merchandise that appeal to a wider audience and stand out in a crowded market.
3. Advertising - There is an opportunity for advertising and design agencies to create provocative and controversial designs for alternative mediums like skateboards to generate buzz and create new revenue streams.