Nike introduces the new dark tonal palette that details its signature Dunk Low sneaker model with the latest dark red and black colorway to join the roster. The shoes prepare for the Fall season with darker hues and notably, are a part of the Next Nature initiative.
It is a commitment to creating the shoe with at least 20% recycled materials measured by the weight. The classic shoe takes a sustainable angle to help minimize the impact on the environment. The black and dark red detail the upper in a color-blocking design language. It is made from leather materials all over for a premium feel and has the Move to Zero pinwheel logo in Volt on the shoe's insole.
Fall-Ready Low-Cut Skate Sneakers
Nike's Dunk Low Gets a Dark Red and Black Colorway
Trend Themes
1. Next Nature Initiative - Nike's Dunk Low is part of the Next Nature initiative, showcasing a trend towards sustainable fashion with at least 20% recycled materials used in the design.
2. Dark Tonal Palettes - The trend towards darker hues for Fall can be seen in Nike's new dark red and black colorway for its Dunk Low sneaker.
3. Color-blocking Design Language - The use of a color-blocking design language is trending in Nike's latest Dunk Low sneaker release, featuring black and dark red on the upper.
Industry Implications
1. Fashion - The fashion industry can adopt sustainable initiatives, such as Nike's Next Nature, to reduce their environmental impact.
2. Sporting Goods - Sporting goods companies can follow the trend towards darker hues for Fall with their own products.
3. Retail - Retail companies can take note of the trend towards color-blocking design language in their own product offerings.