Surfshark has created a series of horror movie posters that have been redesigned to showcase common cybersecurity threats. These posters are based on the original posters for popular horror movies, such as Alfred Hitchcock's 'Psycho,' Jordan Peele's 'Get Out,' and Eduardo Sánchez's 'The Blair Witch Project.'
These posters showcase the dangers of the modern internet. As Surfshark states, "navigating the internet in 2022 makes you feel like you're the protagonist in a horror film." The cybersecurity threats shown in these posters include phishing links that try to steal personal information, spyware that hides within "free' software, and the potential dangers of facial recognition software. This campaign is meant to encourage individuals to be careful when navigating the Internet, as in some cases, the dangers of falling victim to a cybersecurity threat can be very severe.
Artistic Cybersecurity Campaigns
'Surfshark' Expressed Cybersecurity Threats as Movie Posters
Trend Themes
1. Cybersecurity Awareness Campaigns - Creating engaging and eye-catching campaigns to inform and educate people on the importance of cybersecurity.
2. Artistic Visualization of Cyber Threats - Using creative mediums like movie posters to visually represent the various cyber threats.
3. Humorous Cybersecurity Campaigns - Using humor to engage and educate people on the importance of keeping their personal information secure online.
Industry Implications
1. Cybersecurity Industry - Opportunity to create engaging and unique campaigns to educate customers on potential cyber threats and how to prevent them.
2. Advertising Industry - Opportunity to use creative mediums like movie posters to design compelling cybersecurity campaigns.
3. Entertainment Industry - Opportunity to partner with cybersecurity companies to create artistic campaigns that can captivate their target audience in a unique way.