VeryFirstTo is launching a custom coloring book with artist Ian Beck, which will be illustrated to show scenes from the recipient's life.
"The world’s most luxurious colouring book" boasts a hand-bound leather cover with 24 carat gold foil lettering and 10 interior handmade pages adorned with custom illustrations to be colored in to one's liking. As VeryFirstTo describes, "the illustrations will convey the most meaningful personalties, locations and occasions in your life," making the luxury coloring book a great activity book, gift and keepsake all in one.
Inspired by the popularity of adult coloring books, many brands have launched their own iterations on this idea, but there has been a distinct lack of luxury options in this area until the launch of The Bespoke Colouring Book.
Bespoke Coloring Books
This Hand-Bound Leather Custom Coloring Book Illustrates a Person's Life
Trend Themes
1. Custom Coloring Books - Opportunity to offer personalized coloring books that depict scenes from a person's life.
2. Luxury Coloring Books - Opportunity to create high-end coloring books with premium materials and finishes.
3. Adult Activity Books - Opportunity to cater to the growing demand for engaging and creative activities for adults.
Industry Implications
1. Art and Craft Supplies - Opportunity for art and craft supply companies to offer customized coloring book options.
2. Personalized Gifts - Opportunity for the personalized gifts industry to expand their product offerings with custom coloring books.
3. Publishing - Opportunity for publishing companies to capitalize on the trend by creating luxury coloring book collections.