You need to get this crystal deodorant wet before applying it like a conventional deodorant stick and then to let it dry uncovered (with the lid off). The extra work is worth it, however, the product is not only good for you but is also highly eco-conscious.
Offered by Biork—who is owned by the Swiss company EnergyBalance, located in the beautiful Italian-speaking part of Switzerland—the Crystal Deodorant is free from aluminum chlorohydrate, alcohol, perfumes, parabens, preservatives, and dyes. The product contains a type of aluminum called 'alum,' most commonly potassium aluminum sulfate. This is different than the generic kind of aluminum that consumers should stay away from in deodorants. Potassium aluminum sulfate is a natural mineral salt that forms a protective layer on your skin to protect from odor.
Eco-Conscious Crystal Deodorants
Biork's Crystal Deodorant is Free-From and Very Sustainable
Trend Themes
1. Eco-friendly Personal Care - The rise of eco-consciousness in personal care products creates opportunities for natural and sustainable alternatives like Biork's Crystal Deodorant.
2. Aluminum-free Deodorants - The demand for aluminum-free deodorants continues to grow, promoting innovation in natural odor-fighting ingredients like potassium aluminum sulfate.
3. Zero Waste Packaging - Brands that offer zero waste packaging for personal care products like Biork's Crystal Deodorant can tap into the market of consumers seeking eco-friendly alternatives.
Industry Implications
1. Personal Care - The personal care industry has an opportunity to capitalize on the trend toward eco-friendly, natural, and sustainable products like Biork's Crystal Deodorant.
2. Green Wellness - Biork's Crystal Deodorant appeals to the growing industry of green wellness, which focuses on natural and holistic approaches to personal care.
3. Sustainable Packaging - Companies that prioritize sustainable packaging can differentiate themselves in the personal care industry and appeal to environmentally conscious consumers.