Bonchon Chicken, the Dallas-based South Korean fried chicken restaurant franchise, recently announced the launch of its new Crunchy Chicken Bowl.
A delicious twist on its signature Korean fried chicken, the new Crunchy Chicken Bowl has a bit of everything. The new dish starts with a bed of steamed white rice, which is then topped with crunchy romaine, fresh sauteed vegetables, and a topping of sesame seeds. As for the chicken, customers have the option to choose Bonchon’s signature Soy Garlic or Spicy crunchy boneless chicken. Customers can also add a side of soy sauce or bibimbap sauce.
While the new Crunchy Chicken Bowl was originally only sold at select locations, consumers can now order this tasty dish nationwide.
Crunchy Korean Chicken Bowls
Bonchon is Serving Up a New Crunchy Chicken Bowl Nationwide
Trend Themes
1. Korean Fried Chicken - Expanding menu offerings to include popular Korean fried chicken can attract new customers and provide a unique competitive edge for restaurants.
2. Customizable Bowls - The option for customers to choose their own protein and toppings creates a personalized experience that can drive customer loyalty and repeat business.
3. Global Flavor Fusion - Incorporating traditional Korean flavors into popular menu items can appeal to adventurous customers looking to try new and diverse cuisine options.
Industry Implications
1. Quick-service Restaurants - Adding Korean fried chicken and customizable bowls to the menu can differentiate quick-service restaurants and attract new customers looking for unique and flavorful options.
2. Casual Dining - Incorporating global flavor fusion into menu items can elevate the dining experience for casual dining restaurants and attract foodies looking for adventurous cuisine options.
3. Food Delivery - Partnering with restaurants that serve popular Korean fried chicken and customizable bowls can help food delivery services expand their offerings and serve a diverse customer base.