Google has updated its search engine in order to provide users with information related to COVID-19 testing locations. Google has now listed a total of 2,000 COVID-19 testing locations across 43 states in the United States. However, Google was not able to list locations for a number of states due to the need for test locations to be approved to publish.
Users conducting searches on Google will now be able to see a tab, that reads ‘Testing.’ The new tab can be selected to immediately see different testing locations across the United States. Google also has a number of other tabs related to the COVID-19 virus, including ‘Symptoms,’ ‘Prevention’ and ‘Treatments.’
Virus-Centric Search Results
Google Will Now Show COVID-19 Testing Locations on Its Search Engine
Trend Themes
1. COVID-19 Testing Locations - The trend of providing COVID-19 testing locations on search engines creates an opportunity for companies to develop innovative platforms that aggregate and update testing location data in real-time.
2. Virus Information Tabs - The trend of search engines providing dedicated tabs for virus-related information presents an opportunity for businesses to develop comprehensive platforms that curate and organize COVID-19 information with additional features such as local statistics and resources.
3. Approval Process for Test Locations - The trend of requiring approval for test locations to be listed on search engines highlights an opportunity for companies to provide streamlined solutions and services that help healthcare providers navigate the approval process efficiently.
Industry Implications
1. Healthtech - The healthtech industry can leverage the trend of COVID-19 testing locations on search engines by developing user-friendly mobile applications that connect individuals with nearby testing facilities and deliver real-time updates on availability and wait times.
2. Digital Advertising - The digital advertising industry can take advantage of the trend of virus information tabs by creating targeted advertising strategies for businesses in the healthcare sector, such as clinics, pharmaceutical companies, and telehealth services.
3. Healthcare Consulting - The healthcare consulting industry can seize the opportunity presented by the trend of an approval process for test locations by offering expertise and support to healthcare providers seeking approval and compliance with search engine requirements.