Cooling mattress innovations can be a game-changer during the warm summer months as these products are optimized with technology that will keep nightly sweats down to a minimum. The Venus Williams Collection by GhostBed, designed in collaboration with tennis pro Venus Williams, is an excellent example of this on the market.
The capsule, which consists of the Venus Williams Legend and the Venus Williams Legend Hybrid, is made from 25% recycled water bottles. The brand blends this with a naturally cooling fiber, along with REPREVE®—a unique and super-soft recycled fiber. Through this combination of materials, GhostBed does not only ensure comfort and durability but also a more sustainable production practice.
While the Venus Williams Legend is made with a mineral-infused gel memory foam that is great for supporting recovery and performance, the hybrid cooling mattress "recycles your body’s natural heat to accelerate its recovery all while you sleep."
Cooling Mattress Innovations
The Venus Williams Collection by GhostBed is Sustainable & Comforable
Trend Themes
1. Sustainable Bedding - Innovations in sustainable bedding materials and production practices, as seen in the Venus Williams GhostBed collection, can disrupt the bedding industry with a greener approach to comfort.
2. Smart Sleep Technology - The integration of mineral-infused gels and recycled fibers in cooling mattresses, as seen in the Venus Williams GhostBed collection, offers a smarter approach to sleep technology that can optimize recovery and performance.
3. Collaborative Designs - Partnerships with professional athletes, such as Venus Williams, in the creation of cooling and sustainable bedding can disrupt the industry with unique and functional designs tailored to specific needs and preferences.
Industry Implications
1. Bedding - Incorporating sustainable materials and smart sleep technology, as seen in the Venus Williams GhostBed collection, can disrupt the traditional bedding industry.
2. Sports Equipment - Professional athlete collaborations, such as the Venus Williams GhostBed collection, can disrupt the sports equipment industry by introducing innovative sleep technology for athletes' recovery and performance.
3. Eco-friendly Production - The use of recycled materials and sustainable production practices, as seen in the Venus Williams GhostBed collection, can disrupt the manufacturing industry with a more environmentally conscious approach to production and design.