The REAL Cookies Cookie Poppers are a free-from cookie snack set to be launched as a great-tasting option for consumers of all ages to enjoy. The cookie snack is crafted with bite-sized pieces that are perfect for children, but could also be favored by adults as a simple, mess-free ways to enjoy the signature flavor and texture of cookies. The snack will come in three flavors when it launches in January 2023 including Peanut Butter Chocolate Chip, Chocolate Chop and Lemon Blueberry.
Co-Founder Lauren Berger commented on the new REAL Cookies Cookie Poppers saying, "Our goal has always been to create the best healthy cookie on earth—a clean, and wholesome snack that tastes great and makes us feel energetic and healthy. With the introduction of our Cookie Poppers, we are excited to continue this mission by offering consumers a bite-size alternative to our tasty, plant-based cookies."
Bite-Sized Cookie Snacks
REAL Cookies Cookie Poppers Come in Three Flavors
Trend Themes
1. Bite-sized Snacks - Opportunity for companies to create more bite-sized snacks for both children and adults with different tastes and dietary restrictions.
2. Free-from Products - Opportunity to expand the selection of free-from products for consumers with special dietary needs such as gluten-free, dairy-free, and plant-based options.
3. Healthy Snacking - Opportunity for brands to introduce more healthy, wholesome, and nutritious snacks for consumers looking for guilt-free snacking options.
Industry Implications
1. Snack Food Industry - Companies in the snack food industry can innovate by introducing more diverse, healthy, and bite-sized snack options to cater to different consumer segments.
2. Free-from Food Industry - The free-from food industry can explore opportunities to create more free-from products, including bite-sized snacks, that appeal to consumers with different dietary needs and preferences.
3. Health Food Industry - Brands in the health food industry can develop more nutritious and wholesome snacks that feature natural ingredients and come in different sizes and flavors to meet consumer demand for healthy snacking options.