Public health authorities in the state of Louisiana have launched a fully anonymized contact tracing app that is designed to help use the power of information technology to try and curb the spread of the COVID-19 virus.
The Covid Defense app, available for free download on the iOS App Store as well as Google Play, uses Bluetooth technology to set up a virtual six-foot perimeter around your phone. When another phone enters that particular perimeter and its user is known to have tested positive, the Covid Defense app gives you a notification.
However, this contact tracing app does this without collecting personal data or tracking your whereabouts.
Created in partnership with Google and a local non-profit organization, the Covid Defense app is poised to make a significant difference in the fight against curbing the spread of the pandemic in Louisiana.
Anonymized Contact Tracing Apps
This App Uses Bluetooth to Warn Louisianans About Virus Exposure
Trend Themes
1. Anonymized Contact Tracing - The rise of anonymized contact tracing apps create new opportunities for businesses to develop privacy-focused technologies that continue to address public health issues.
2. Bluetooth Tracking Technology - Incorporating Bluetooth technology in contact tracing apps present opportunities for businesses to integrate similar technology in different industries to increase the efficiency of tracking and monitoring.
3. Partnerships for Public Health - Collaborations between local non-profit organizations, tech companies, and public health authorities create opportunities for businesses to get involved and mobilize resources towards addressing public health issues.
Industry Implications
1. Healthcare - Healthcare providers can learn from the anonymized data and tracking technology used in contact tracing apps to develop their own healthcare tracking applications for better monitoring of patient's conditions.
2. Retail - Bluetooth tracking technology can be used in retail industry to track customers, analyze foot traffic, and personalize shopping experiences.
3. Transportation - Incorporating Bluetooth technology in vehicles can provide transportation companies real-time data and the ability to monitor fleet vehicle usage for efficient management and maintenance.