ColouRizd LLC, in collaboration with Cone Denim's Sustainable Collection, has developed innovative technology aimed at revolutionizing textile coloration processes. This cutting-edge technology, known as QuantumColour, is at the heart of Cone Denim's sustainable denim production, offering a wide range of vibrant colors and textures while eliminating the need for dye baths and wet processing methods, which can be harmful to the environment.
The QuantumColour technology directly infuses pigments and a binder into yarn fibers, resulting in enhanced yarn with vivid colors and visually appealing textures. Moreover, ColouRizd's technology offers practical advantages such as bleach-safe properties.
Compared to conventional reactive dyeing processes, ColouRizd's QuantumColour technology boasts impressive environmental benefits. It enables a 50% reduction in energy consumption, a remarkable 73% decrease in carbon footprint, and an outstanding 98% reduction in water usage during dyeing processes.
The new technology aims to support environmental and social issues such as deforestation and climate change.