As part of its entry into the sex-focused category, the leading alcohol delivery platform Saucey is now pivoting to condom delivery to kickstart its foray into sexual health and wellness products. The cheekily named 'We’ll Cum Before You Do' campaign sees couriers discretely delivering Trojans, Lifestyles, and Durex condoms in cities across America—at least the ones where condoms are sold in alcohol stores. The service promises a condom delivery within 60 minutes or less.
The expansion aims to promote safe and consensual experiences while providing anonymity for customers to explore new products. Chris Vaughn, CEO and Founder of Saucey, shared that "[the company] is thrilled to be expanding Saucey’s brand beyond an alcohol delivery platform to an all-exclusive vice delivery platform."
Promotional Condom Delivery Campaigns
Saucey is Entering the Sex-focused Category
Trend Themes
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Industry Implications
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